Gerald Magallanes, CpE

Local SEO Expert

From Google Search to Paying Clients

ABOUT ME

I’m a Website Developer and Local SEO Specialist with experience in building responsive, high-performing websites and improving online visibility for businesses across different industries. I specialize in WordPress and GoHighLevel development, combining modern web design with effective SEO strategies to create websites that are optimized for user experience, search rankings, and business growth. With a strong background in IT, technical support, and digital optimization, I focus on delivering professional, conversion-focused solutions that help businesses strengthen their online presence and generate long-term results.

Websites Done

Landing Pages

Years of Experience

Cyber Security & IT

My career started in the IT industry after completing my Bachelor of Science in Computer Engineering. I worked in technical support and systems-related roles where I developed strong experience in troubleshooting, system management, network fundamentals, and overall IT operations.

During this stage of my career, I also completed Cyber Security training that expanded my understanding of system security, digital protection, risk awareness, and technical problem-solving. This experience helped me develop a strong attention to detail, analytical thinking, and a security-first mindset when handling digital platforms and online systems.

My background in IT and cybersecurity continues to help me create websites and digital solutions that are stable, secure, optimized, and built with long-term performance in mind.

Website Developer

My interest in website design started from a passion for creating clean, functional, and user-friendly digital experiences. Over the years, I’ve specialized in designing responsive websites that combine professional visuals with strong performance and usability.

I work primarily with WordPress and modern page builders such as Elementor, Divi, and WPBakery to create websites tailored to different business industries. My focus is not only on design aesthetics, but also on speed optimization, mobile responsiveness, user experience, and conversion-focused layouts that help businesses generate leads and improve customer engagement.

I’ve designed websites for businesses in industries such as landscaping, hospitality, legal services, construction, aesthetic clinics, paving, and local service companies.

GoHighLevel (GHL)

I specialize in GoHighLevel website development and digital automation, helping businesses improve lead generation, customer engagement, and online presence. My experience includes building responsive websites, landing pages, funnels, CRM integrations, and automation workflows designed to enhance user experience, streamline operations, and support business growth.

Local SEO Specialist

My transition into Local SEO came from understanding how important online visibility is for local businesses. I began learning search engine optimization through continuous training, hands-on experience, and working directly with real business websites.

Today, I specialize in helping businesses improve their local search rankings through strategic Local SEO optimization. My work includes Google Business Profile optimization, on-page SEO, technical SEO, keyword research, content optimization, local citations, schema implementation, and website performance improvements.

I’ve worked with businesses across multiple industries including landscaping, paving, hospitality, legal services, construction, and aesthetic clinics, helping them improve visibility on Google Search and Google Maps while attracting more qualified local customers.

I also continue learning modern SEO strategies including Answer Engine Optimization (AEO), GEO optimization, and AI-focused search visibility techniques to stay aligned with the evolving search landscape.

SEO Analyst

As an SEO Analyst, I focus on improving website visibility, search performance, and user engagement through data-driven optimization strategies. My experience includes maintaining search engine rankings, refining website content, improving meta structures, optimizing technical SEO elements, and enhancing overall website performance.

I’ve handled SEO projects across multiple industries where I worked on improving indexing, search visibility, content relevance, and conversion opportunities. I also use industry-leading SEO tools such as Semrush, Ahrefs, BrightLocal, Search Atlas, Rank Math, and Google Search Console to analyze performance and identify growth opportunities.

My approach combines technical SEO knowledge with user-focused optimization to create websites that perform effectively both for search engines and real users.